Center for Retail And Services Marketing

Guest Speakers:        Mr. Hassaan Tahir Butt (Sales Manager, Coke Pakstan)

                                   Mr. Hisham Mohiuddin (Distributor Advisor, Coke Pakistan)

Details: The two speakers from Coke Pakistan were invited to share the practical aspects of managing retail sales of FMCG products in Pakistan. The speakers gave insights about the retail sales organization from manufacturer’s end. They also highlighted the importance and utmost requirement of specialized and formally trained HR for retail sector in Pakistan.