Visit to BMW Dewan Motors and MOTORRAD

Thursday, April 13 2023
As part of their Selling Skills course, BBA students from HSM visited BMW Dewan Motors and MOTORRAD. During the visit, the students were able to engage in a 2-hour session with the GM Sales and RM Sales to gain insights into BMW's global sales strategy.
As a follow-up task, the participants are assigned to create a compelling 4-6 minute video sales pitch for any BMW vehicle, adhering to BMW's standards. The group with the winning pitch will be rewarded with an internship opportunity at BMW Davis Road and Phase 8.