Director MBA Program, Associate Professor

Dr Hasan Murad School of Management (HSM)

Department of Management

Email:[email protected]




Dr Irfan Amir has recently joined the University of Management and Technology, Lahore, Pakistan as Associate Professor (Marketing) and Director MBA Program. Prior to this, he has worked for over six years as Dean Faculty of Management Sciences at University of South Asia, Lahore. He has worked for over fifteen years at the Lahore University of Management Sciences (LUMS), first as Assistant Professor and later as Associate Professor. He has also worked as Dean, Management Sciences, for about two years each at the University of Central Punjab, Superior University, and the Institute of Management Sciences. Dr Amir teaches strategic marketing, innovations management and new product development, sales force management, services marketing, and business communication in the BBA, MBA and executive programs. He has written or supervised over twenty case studies and thesis projects in the area of marketing. Several of these case studies have been published in renowned case research journals.

  • Strategic Marketing
  • Strategic Management
  • Salesforce Management
  • Business Communication
Name of Organization Designation Start Date End Date
University of Management and Technology Director MBA Program and Associate Professor Marketing 17-11-2021 Present
Publication Type Title Journal Name Impact Factor Year of Publication
Towards Exploring Protagonist of LMX Theory of Leadership in Augmenting Employee Performance and Leader-Member Relations Journal of Research and Reviews in Social Sciences 0.000 2018
Transforming Lives through Empathy, Compassion, Societal Well-being, and Management Best Practices: Case of Akhuwat Foundation Journal of Management Research 0.000 2016
A Practical Guide to Business English Rowanwale Books, Swansea, UK 0.000 2013
10 Practical Guidelines to Motivate Yourself Andrews Authors, UK 0.000 2013
Women Association Struggle for Development (Case Study) Asian Case Research Journal 0.000 2008
Fountain House Lahore (Case Study) Managing NGOs in Developing Countries --- Vol. Two: Management Cases from Pakistan 0.000 2005
Rising Sun School for Special Children (Case Study) Managing NGOs in Developing Countries --- Vol. One 0.000 2005
Export Success: Lessons from Award-Winning Pakistani Firms (Book Chapter) Drivers of Global Business Success: Lessons from Emerging Markets 0.000 2004
Allied Marketing Private Ltd. (Case Study) Asian Marketing Casebook 0.000 1999
Excel Engineering: Accelerating into the Future (Case Study) Asian Marketing Casebook 0.000 1999
10 Ways to Nurture Love Ukiyoto Publishing 0.000 2020
150 Tips on Fighting Sexual Harassment of Women in the Workplace Ukiyoto Publishing 0.000 2019
Degree Name & Area Year University City,Country
PhD Marketing University of Manchester, UK
MBA Marketing University of the Punjab, Lahore
  • Recently held a two-hour training session for faculty across all schools and departments on 'Supercharge Your Communication Skills for Effective Teaching,' organized by UMT-ORIC
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